NextGen, the largest youth vote political action committee in the country, was looking for an engaging way to get young people to register to vote & to communicate the important information about mail-in ballot instructions for the 2020 Presidential Election.
We created & executed (2) virtual concerts from REC’s Live Nation Stage featuring emerging artists Foxtrot & The Get Down, regothereshego, Armani White, & Great Time.
We also created a series of animated infographics to simplify the voting information in an engaging manner to ensure youth voters followed the instructions properly.
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